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Learner Reviews & Feedback for Google SEO Fundamentals by University of California, Davis

4.8
stars
3,642 ratings

About the Course

Gain a foundational understanding of search engine algorithms and how they influence organic search results and website performance. Building on this knowledge, you’ll explore the key components of a successful SEO strategy—including keyword selection and research, consumer psychology, and search behavior. The course also covers on-page SEO analysis techniques to uncover optimization opportunities. In addition, you’ll examine how AI is reshaping SEO—from content generation to algorithm updates—and how to adapt your strategy accordingly. Learn the latest best practices for building resilient, effective SEO strategies that align with current search trends, user expectations, and ethical guidelines in an increasingly automated search landscape....
Highlights
Great introduction

(3 Reviews)

Practical and applicable

(19 Reviews)

Top reviews

AA

Jul 1, 2017

This is not a trivial subject. Nevertheless, I feel completely confident in my newfound knowledge of it. Not only that, but I am very motivated to keep going with the rest of the specialization now.

MY

Jun 10, 2018

this is amazing SEO course . i am first time learning about SEO . its really informative and help me to improve my skill. i really thanks to coursera to give this opportunity to learn this course.

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701 - 725 of 853 Reviews for Google SEO Fundamentals

By Aakashkumar S D

Feb 18, 2025

Great

By Fareed M

Sep 9, 2023

great

By Muhammad H

May 23, 2021

great

By Ceren B

Dec 16, 2020

Super

By Edward G

Nov 30, 2020

Great

By Balarabe T

Oct 25, 2020

great

By Kamrul H

Aug 19, 2020

great

By ian p

Sep 7, 2017

great

By Adnan H

Mar 19, 2025

good

By eyhab q

Aug 30, 2023

‼️👍

By mitra j

May 27, 2023

nice

By Ali M H

Sep 15, 2021

good

By Hadi H

Dec 2, 2020

good

By shubham y

Jun 27, 2020

good

By Mudasir L

Jan 15, 2018

good

By Bilal N

Jun 8, 2017

best

By Giulia L

Jan 3, 2025

top

By Gabriela A

Apr 11, 2022

s

By Sameer R P

Jul 21, 2021

By Char D

Jun 17, 2020

.

By Marty S

May 12, 2016

a

By Jill W

Nov 26, 2019

This course is very informative, but I wish the content was updated. Some of what I learned contradicts current information. As has been repeatedly mentioned throughout Course 1 and 2 is that SEO changes fast. So, being that the creators of these courses know that, they should update the content regularly to reflect those changes.

A frustrating part of the course is the peer review. I took the time to carefully read and appropriately grade other students' work. However, two students didn't read my work but seemed to haphazardly click on the bubbles. For example, I clearly showed 4 pages and even numbered them, but one student clicked on the option that I didn't have 4 pages. There's another example, but I don't want to give too much away because this is a "graded" test. In other words, because of carelessness, I received a lower grade.

By Praveen K

Apr 2, 2025

The Google SEO Fundamentals course on Coursera is a well-structured and insightful introduction to search engine optimization. It covers essential topics like on-page and off-page SEO, technical SEO, and keyword research in a simple and easy-to-understand manner. The video lectures and quizzes help reinforce key concepts effectively. One of the best aspects of this course is that it provides a strong foundation for beginners. The explanations are clear, and the real-world examples make it easier to grasp SEO strategies. However, I felt that the course could include more hands-on exercises and access to premium SEO tools for practical learning. Overall, this course is a great starting point for anyone looking to understand SEO fundamentals. If you're new to SEO, it's definitely worth taking!

By Lisa H

Oct 27, 2016

This course is sooooo much better than the intro course, which I am happy to say i was refunded for. This one dispenses useful and practical information right from the start. My only issue now is that I'd like to get the full specialization, but I'm not paying for that first useless course (sorry if that sounds harsh, just being honest). I highly recommend you make the first course optional or free to people who take the remaining courses and want to receive the specialization.

I'm rating 4 stars because I haven't finished the course yet so want to see how my learning will be tested in the end before forming a final opinion. So far it's just been a few questions, but I like the way they pop up at unexpected times during the presentation. Keeps me alert :)

By Fatima A

Dec 5, 2020

The course content is excellent. This level deals with the practice of SEO, as compared to the first level which focused on theory only. The assignments are designed in such a way, that we get a chance to put into practice what we have learnt in the course. It not only gives a good understanding of SEO, but also enables us to critically examine a website and give recommendations for its improvement. Highly recommended for anyone seeking to attain an understanding of SEO. Special thanks to Rebekah May mam for explaining a technical subject in a lucid and easy to understand manner.